00571     2200229   4500001002100000005001500021008004100036020002500077035002600102041000900128082001100137090001700148100001000165245002700175260005000202300002600252500001000278650001800288700001500306990001000321990001000331INLIS00000000003993220151118230326190715|||||||||   |   |||   |||| ||eng||  a ISBN 0-07-0527-33-4  a 0010-111500000039851  a eng0 a 658.8  a 658.8 RIE b0 a Ries00a Bottom - up marketing  a New Yorkb McGraw - Hill Book Companyc 1989  a xi, 226 hlm.; 21 cm.  a 2006 0a 1. PEMASARAN0 a William A  a12194  a24040